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The Benefits of Signs for Businesses (Infographic)

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When it comes to business success, effective marketing strategies are vital to direct and inspire customers to purchase and/or trust your business.

Recent studies have shown that customers are more likely to make a purchase if they have already heard or noticed a business before; parting from that, it makes sense to plan an advertising campaign that includes the best methods of communication for your business needs.

Although every business requires different advertising techniques, a creative and attractive custom sign is a foolproof way of growing local awareness, attracting new customers, increasing sales, communicating information to consumers, as well as to stand apart from the competition.
Here is some data that you might find interesting and helpful about the benefits of signs for businesses.

The Benefits of Signs for Businesses | Scantech Graphics & Displays

6 Responses to The Benefits of Signs for Businesses (Infographic)

  1. My friend is looking to start a new business and to open a new store. You stated that although every business requires different advertising techniques, a creative and attractive custom sign is a foolproof way of growing local awareness, attracting new customers, increasing sales, communicating information to consumers, as well as to stand apart from the competition. I had no idea that a sign could provide a business all of that. Do most businesses have their signs custom made? It appears that this could be a beneficial option for him.

  2. I see plenty of signs when I am driving around, and was curious about how they helped a business. It’s interesting that they are actually good for attracting new customers. I will admit that I have been drawn to shop somewhere because of its sign.

  3. jresquival says:

    I didn’t know that one sign could increase business revenue by 4.75%. I wonder how much a billboard could increase business? I bet entrepreneurs plan detailed print and online advertising campaigns.

  4. I really like the infographic you’ve provided, especially the benefit it mentions of signs attracting a minimum of 10 new walk in customers each week. I think signs are also a powerful way for you to express your business brand with people in an interesting way. It’s important that you use a sign to not only make their job easier finding your business, but also so that you can help put a positive image of your company in their mind.

  5. Selby's says:

    I think a lot of people don’t realize signage subconsciously affect our impression of a business without us thinking about it.

    I don’t remember a time where I had a good first impression of a business with a terrible signage. And I know for a fact that I always have a good first impression of a business with a great signage!

  6. I had no idea that a sign could increase revenue by 4.75%! My brother has been thinking about starting a business but doesn’t know what he wants to do with his sign. It’s good to know that signs are so efficient that they can bring in 10 new customers a week. Thanks for sharing!

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